Newsroom Product & Audience Manager

About Euractiv Euractiv is a leading European media organisation focused on EU policy, politics, and the issues shaping Europe’s future. We connect policymakers, professionals, and engaged citizens across the continent. As our newsroom evolves, we are strengthening the bridge between editorial excellence, digital product innovation, and smart audience growth. To support this mission, we are hiring a Newsroom Product & Audience Manager (Mid‑Level) — a hybrid role at the intersection of digital publishing, audience development, analytics, and newsroom tooling. Role Purpose The Newsroom Product & Audience Manager plays a central role in ensuring that Euractiv’s journalism reaches and engages its core audiences. This position combines audience development, editorial product optimisation, data-informed publishing, and newsroom workflow support, informed publishing, and newsroom workflow support. You will work closely with editors, product development, marketing, and data teams to improve the visibility, performance, and structure of content across all platforms. At mid-level seniority, you are expected to operate autonomously in daily publishing tasks while also contributing to medium-term improvements in tools, processes, metadata, page structures, and AI supported workflows, level seniority, you are expected to operate autonomously in daily publishing tasks while also contributing to medium-term improvements in tools, processes, metadata, page structures, and AI supported workflows.
February 16, 2026 Brussels

Responsibilities

Key Areas of Responsibility

Digital Publishing & Editorial Product

  • Shape and refine homepage and section-page layouts with editors, ensuring strong navigability and a clear content hierarchy for both professional and open-access audiences.
  • Manage re-circulation elements such as related stories, automated blocks, and curated lists.
  • Oversee page structure templates and assist in improving the overall site experience (mobile-first, accessibility, layout consistency).
  • Act as a confident CMS power user: support colleagues, optimise templates, and help develop new editorial product features in collaboration with product/tech teams.

Channel Management & Distribution

  • Manage newsletter operations as a super-user: scheduling, template optimisation, A/B testing, and performance tracking.
  • Oversee social media distribution, including planning, posting, and community management.
  • Apply SEO and GEO best practices (headline optimisation, metadata refinement, internal linking, search friendly structure).friendly structure).
  • Collaborate with marketing on audience targeted campaigns (topic hubs, election coverage, blog series, etc.).targeted campaigns (topic hubs, election coverage, blog series, etc.).

Metadata & Tagging (Tagging Governance)

  • Maintain and evolve a clear and efficient or automated tagging strategy (“Tagmeister” function).
  • Train editors in consistent tagging and ensure strong metadata quality across the CMS.
  • Introduce new metadata fields where needed to improve content repurposing, topic hubs, and automated feeds.

Data, Analytics & Insight Adoption

  • Monitor newsroom analytics dashboards and ensure widespread use of data for content decisions.
  • Translate performance insights into actionable recommendations for editors.
  • Build and improve custom dashboards (with the data team) to analyse story performance across key variables.
  • Track KPIs such as pages per session, engagement time, newsletter open rate, and recirculation success.

Tools, Workflow & AI Enablement

  • Help roll out new digital tools, workflows, and AI-enabled features (SEO headline tools, transcription, document monitoring, text-to-speech, news search, etc.).tospeech, news search, etc.).
  • Support seamless adoption across the newsroom, ensuring tools integrate smoothly into daily routines.
  • Maintain best practice documentation and provide hands-on training sessions.practice documentation and provide handson training sessions.
  • Identify opportunities to streamline workflows and improve editorial efficiency via automation or process improvements.

Qualifications

Required Profile

Experience

  • 3–6 years’ experience in digital publishing, audience development, newsroom product, or a similar hybrid editorial–technology environment.
  • Demonstrated experience with CMS systems, SEO, analytics dashboards (e.g., Google Analytics, Chartbeat, Looker Studio), and cross platform content distribution, platform content distribution.

Skills

  • Strong understanding of editorial workflows and digital audience behaviour.
  • Product-thinking mindset: ability to identify user needs, structure improvements, and optimise digital experiences, thinking mindset: ability to identify user needs, structure improvements, and optimise digital experiences.
  • Ability to interpret analytics and convert data into newsroom recommendations.
  • Strong communication skills for training, guiding, and coordinating across editorial teams.
  • Ability to work in a multilingual, fast paced European environment, paced European environment.
  • Curiosity about AI and digital innovation within news media.

Additional Information

How to apply:

Please mention in the subject line Newsroom Product & Audience Manager – First and last name, attach your CV and a short cover letter and email it to: [email protected]

Candidates should be available as soon as possible.

Applications are welcome immediately!

Background

Euractiv is an independent pan-European media network specialising in EU policies. Our primary goal is to foster policy debates among EU stakeholders, including governments, businesses, and civil society groups. We provide comprehensive coverage of policy processes leading up to decisions, neutrally presenting the issues without taking sides.

Euractiv is part of Mediahuis, a publishing company with assets in Belgium, the Netherlands, Ireland, Luxembourg and Germany. Mediahuis publishes across a wide range of formats – from newspapers and magazines to television, radio and online media.

Equality and diversity

We are committed to promoting equality and diversity within the organisation and Equal Opportunities in recruitment. We believe in equality of opportunity regardless of race or racial group (including colour, nationality, ethnicity, national origins), religion or belief, age, disability, sexual orientation, sex, gender reassignment and gender identity, marriage and civil partnership, pregnancy, maternity and paternity. This also includes any incidents of perceptive or associative discrimination and harassment. All hiring decisions are made entirely on merit. We encourage everyone to apply, even if you do not fit all the criteria.

Employment typeFull-time
Remote policyOffice Only

Euractiv

Website

https://www.euractiv.com/

About Euractiv

Euractiv is an independent pan-European media network specialising in EU policies. Our primary goal is to foster policy debates among EU stakeholders, including governments, businesses, and civil society groups. We provide comprehensive coverage of policy processes leading up to decisions, neutrally presenting the issues without taking sides.

Euractiv is part of Mediahuis, a publishing company with assets in Belgium, the Netherlands, Ireland, Luxembourg and Germany. Mediahuis publishes across a wide range of formats – from newspapers and magazines to television, radio and online media.

Equality and diversity 

We are committed to promoting equality and diversity within the organisation and Equal Opportunities in recruitment. We believe in equality of opportunity regardless of race or racial group (including colour, nationality, ethnicity, national origins), religion or belief, age, disability, sexual orientation, sex, gender reassignment and gender identity, marriage and civil partnership, pregnancy, maternity and paternity. This also includes any incidents of perceptive or associative discrimination and harassment. All hiring decisions are made entirely on merit. We encourage everyone to apply, even if you do not fit all the criteria